Communications Resources

For Public Health Professionals

The Public Health Communications Collaborative (PHCC) was formed in 2020 to coordinate and amplify public health messaging on COVID-19 and increase Americans’ confidence in guidance from the Centers for Disease Control and Prevention (CDC) and state and local public health officials.

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Mental Health Awareness Month

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Reach out to loved ones – Spanish


Recent Updates

Graphic: Summer Safety Tips

Downloadable graphics and messaging that highlight COVID-19 safety tips for summer activities and travel. Graphics and sample language for Facebook, Twitter, LinkedIn, and Instagram.

Improving Vaccine Confidence: A Communication Guide for Physicians

This 4-page guide with research-based tips and language was developed for physicians by the de Beaumont Foundation and ASTHO.

HHS COVID-19 Public Education Campaign Toolkit

This toolkit provides recommendations on how to have open and healthy conversations about COVID-19 with people you care about.

Johnson & Johnson vaccine updates

We've updated our "Tough Questions" section with the latest information about the end of the Johnson & Johnson pause and what will happen next.

Upcoming Webinar: Summer Travel and COVID-10

Join us on May 13 at 1:00pm ET / 10:00am PT for a free webinar on communicating about COVID-19 travel safety. With summer vacation season approaching, using consistent, timely, and fact-based messaging can help people enjoy the summer months safely.

Webinar: Successful COVID-19 Messaging in Rural Communities

In this webinar, Dr. Ayne Amjad, Dr. LIsa Costello presented insights from their research and successful vaccine outreach campaign to communities in West Virginia.

Sample Messages: Johnson & Johnson Vaccine

Get sample answers to tough questions as news continues to develop about the Johnson & Johnson vaccine.

Webinar: A Conversation with Dr. Rochelle Walensky

In this webinar, Dr. Rochelle Walensky, CDC director, discuss COVID-19 communications and the important partnership between the CDC and local health departments.

Graphic: About the Three Vaccines

Downloadable graphics and messaging that describe the available COVID-19 vaccines, emphasizing the safety and effectiveness of all vaccines the FDA has approved.

Ad Council Toolkit: Vaccine Messaging

Messaging kit and downloadable graphics from the Ad Council and COVID Collaborative, with messaging recommendations, do’s and don’ts, and tips about language and tone.

COVID Vaccine Graphics: Why Get It, and What Happens Next?

Downloadable graphics to promote factual information about the COVID vaccines — “Making the Decision” and “Now What?”

Webinar Recording: Updates from CDC and Ad Council

In this webinar, Dr. Anne Schuchat, principal deputy director of the CDC, and Charysse Nunez, insights lead for the Ad Council’s COVID Campaign, provided updates on the COVID-19 pandemic, vaccinations, and communications efforts.

Vaccine Resources for Refugee, Immigrant, and Migrant Communities

Download resources in more than 100 languages to support vaccine efforts among refugee, immigrant, and migrant communities from the National Resource Center for Refugees, Immigrants, and Migrants.

PPT Template: Vaccine Education

Designed for use by public health officials to increase vaccine confidence, this sample PPT deck includes areas that you can customize with local information and data.

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