Trending social media posts highlight the importance of routine vaccines

A social media user with a large following posted a trending thread recognizing the importance of routine vaccines. The posts describe the user contracting pertussis, or whooping cough, as an adult after their childhood vaccine had lost effectiveness, concluding by emphasizing how dangerous pertussis is to children and that vaccines save lives.

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The Public Health Communications Collaborative (PHCC) was developed in response to the urgent need for timely, relevant, and practical tools, messaging, and training to support and enhance the communications capacity of public health professionals across the country. Learn More >>

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The Public Health Communications Collaborative (PHCC) was formed in 2020 to coordinate and amplify public health messaging on COVID-19 and increase Americans’ confidence in guidance from the Centers for Disease Control and Prevention (CDC) and state and local public health officials.

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