A popular conservative commentator suggested that the Omicron variant is a sign of a never-ending pandemic, alluding to the “new world order” conspiracy theory, which posits that a totalitarian government controls—or will soon control—the entire world. Another viral post insinuated that the variant had been manufactured. COVID-19 variants, including Omicron, arise naturally when SARS-CoV-2 enters cells and replicates. Vaccination dramatically reduces the virus’s ability to reproduce and the possibility that new variants will develop. The more people who remain unvaccinated, the more variants will arise, putting us all at risk.
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The Public Health Communications Collaborative (PHCC) was formed in 2020 to coordinate and amplify public health messaging on COVID-19 and increase Americans’ confidence in guidance from the Centers for Disease Control and Prevention (CDC) and state and local public health officials.
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