As much of the U.S. experienced a heat wave, social media posts discussed the health impacts of extreme heat. Many users shared information about staying safe in the heat, recognizing the signs of heat stroke, and the ways that high temperatures affect the body. Some users were dismissive of the concern, suggesting that it’s “normal” summer weather that the media is overstating. Several people noted that many parts of the country are not accustomed to extreme heat and lack access to air conditioning.
Recommendation
Messaging may explain that extreme heat, like extreme cold, can be dangerous and even deadly. High temperatures and humidity can lead to heat-related illnesses, such as heat rash, heat exhaustion, and heat stroke, which kill hundreds of people annually. Older adults, infants, young children, and people with chronic illness are at the highest risk from extreme heat. Health communicators may emphasize the importance of making a plan to stay safe during extreme heat, including finding air-conditioned spaces to stay cool, staying hydrated, preparing an emergency kit, and learning the signs of heat-related illnesses.
Fact-checking sources: CDC, Public Good News, Yale Medicine
