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Communicating with H.E.A.R.T. in Public Health 2.0

Empathy and compassion are important elements of public health communications. Empathetic communications show an awareness and consideration of your audiences’ emotions, beliefs, and experiences. Compassionate communications act on awareness and consideration to support and inform audiences in a responsive way.

This guide provides practical considerations for centering empathy and compassion in public health communications using the H.E.A.R.T. method. This guidance is an expansion of PHCC’s original Communicating with H.E.A.R.T. resource, published in February 2024.

PDF: Communicating with H.E.A.R.T. in Public Health

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Better communication for better health.

The Public Health Communications Collaborative (PHCC) was developed in response to the urgent need for timely, relevant, and practical tools, messaging, and training to support and enhance the communications capacity of public health professionals across the country.

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