We know that people are wired for story. We know that people can be compelled to action when a message is structured in this time-tested mode of communication. But how can public health professionals and communicators use storytelling in their own work, particularly when the stories to be told are often shrouded in large, complicated data sets? Learn from expert communicators who have tackled these challenges head-on so that you can bring effective stories to life in your communications.
Compelling Stories from Complicated Data was part of Insights to Practice, a virtual conference hosted by the Public Health Communications Collaborative (PHCC) in March 2025. The conference brought together leading public health practitioners and professionals from across the country to explore the latest research and perspectives critical to advancing public health communications in the months and years ahead.
Speakers
Jessica Malaty Rivera, MS
Senior Advisor, de Beaumont Foundation
Dr. Amy Maxmen
National Public Health Correspondent, KFF
Dr. Sarah Story
Executive Director, Jefferson County, Colorado Health Department
