In partnership with the Harvard Opinion Research Program, the Public Health Communications Collaborative conducted in-depth interviews with about two dozen adults across the U.S. During hour-long interviews, participants shared their experiences of getting information to support their health and the health of loved ones, as well as views of public health agencies and other health organizations.
Informed by insights from these interviews, this resource aims to support public health communicators in better connecting with diverse audiences.
Learn More About the Action Guide
Public health communicators are often expected to do more with less. Developed in partnership with the Harvard Opinion Research Program, our new resource—Overcoming Challenges & Leveraging Strengths—is a practical, “choose-your-own-adventure” Action Guide grounded in in-depth interviews with 50 public health communicators working across 50 health agencies nationwide. Designed for real-world conditions, this resource helps communications teams assess where they are and take realistic steps to strengthen their strategy and operations over time.
